Kraft Hockeyville Canada Announces Top 4 Communities

TORONTO– Kraft Heinz Canada, in partnership with the National Hockey League (NHL) and the National Hockey League Players’ Association (NHLPA) has announced the 4 finalists competing for the coveted title of Kraft Hockeyville 2022. These Canadian communities are (West to East) ) :

• Princeton, British Columbia (Princeton and District Arena)
• Douro-Dummer, Ontario (Douro Community Center and Arena)
• Saint-Jean-sur-Richelieu, Quebec (Aréna Marcel-Larocque)
• Sydney, Nova Scotia (Canada Games Complex)

Kraft Hockeyville has established a legacy of supporting Canadian communities, making an impact in community arenas and the overall culture of the game. The program is dedicated to building stronger, connected and inclusive communities across the country through a love of the game of hockey. In fact, according to the Kraft Hockeyville Community Hockey Survey, the overwhelming majority of Canadians agree that community hockey is a great way to bring communities together.

The program was able to bring the communities passionate about hockey together again, including the 4 finalists. The Top 4 community finalists were selected based on their referral stories and their ability to score additional rally points by engaging their community.

“The passion and enthusiasm for hockey in Canadian communities was very clear through the nominations we received from across the country,” said Adam Butler, President, Canada and North America Café at Kraft Heinz. “With hockey being the heart and soul of so many communities, it’s never easy to select our finalists, but we couldn’t be more excited to announce this year’s Top 4 Communities. Their stories really highlight the power hockey has in building communities.” .”

About the finalist communities

Princeton, British Columbia (Princeton and District Arena)
Princeton perseveres. After a wildfire threatened their community two years ago, they were hit by widespread flooding that still affects residents today. “How can I help you?” it’s the mindset of this community, and together they’ve managed to overcome any obstacle in their path. The next hurdle is upgrading the Princeton and District Arena, which is the hub of the community. It’s not just a place for hockey, but a place to create memories like weddings, dances, fundraisers and more. With the roof in ruins, water has spilled over the ice during games. Winning Kraft Hockeyville would allow the community to keep a roof over their skaters’ heads, which means a lot to them after all they’ve been through as a community.

Douro-Dummer, Ontario (Douro Community Center and Arena)
Douro Arena is a place where all Douro-Dummer members feel welcome. Whether you’re on the ice for the first time or have been for decades, community members care about your experience as much as theirs. Youth hockey is just part of why the arena is so important to the community. It is also a place for the community to come together to support fundraising for local food banks and toy donations. The community continues to strive to help make hockey more accessible for everyone, and winning Kraft Hockeyville will allow them to make long-awaited updates to their lobby and changing rooms, so all community members and visitors feel welcome. .

Saint-Jean-sur-Richelieu, Quebec (Marcel-Larocque Arena)
Celebrating its 50th anniversary, Arena Marcel-Larocque is in the center of a small town with unparalleled excitement for hockey. In the community of Saint-Jean-sur-Richelieu, passion for the game is only half of what matters. The arena is the hub of the community, where young people make lifelong connections and parents reconnect with old friends. The parents have passed on their love of hockey to future generations who now claim the arena as their second home. It is clear that the arena is a source of joy for all members of the community. Winning Kraft Hockeyville would allow the community to build another 50 years of meaningful memories, helping to fund much-needed upgrades across the arena, including changing rooms, restrooms, and the ice factory.

Sydney, Nova Scotia (Canada Gaming Complex)
Cape Breton is a small island with a huge passion for hockey. Locals describe the island the same way they describe their love of community hockey: fierce, resolute and resilient. The Canada Games Complex in Sydney was built 35 years ago to host the 1987 Canadian Winter Games, but has since had to close its doors to hockey. Since then, demand for rink access on the island has outstripped supply, making it difficult to accommodate the sharp rise in participation in women’s hockey that the community has seen in recent years. Winning Kraft Hockeyville would help the community purchase the new compressor needed to reopen the doors to their arena and empower the island girls eager for ice weather.

The 2022 grand prize winner will have the opportunity to host an NHL® preseason game on a date to be determined by Kraft Heinz Canada, the NHL and the NHLPA, and will receive $250,000 to be used for upgrades. of the arena, as well as the coveted Kraft Hockeyville 2022 title. This year’s winner and each of the three runner-up communities will also receive $10,000 worth of new hockey equipment for their minor hockey programs, courtesy of the NHLPA Goals & Dreams fund. .

These finalists are now tasked with bringing together their community and Canadians from across the country.

Canadians from coast to coast can help determine the winner of Kraft Hockeyville 2022 by voting in one of the top 4 online communities in krafockeyville.ca. Voting begins May 6 at 9 am ET and ends May 7 at 5 pm ET. Votes can only be cast on the website during the voting phase and voting per person is unlimited. The winner will be announced live on Hockey Night in Canada the night of May 7th after voting is complete.

For complete information on contest rules and program details, and to learn more about the 4 finalists, including their stories, photos and videos, visit kraftockeyville.ca. Kraft Heinz Canada encourages all participants to adhere to COVID-19 health and safety protocols that may be required or recommended by federal, provincial or local authorities in their respective jurisdiction.

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